In the current stock market climate, many insurers are cutting back on the levels of equity investments they hold, in order to reduce the risk of losses to their funds.
Standard Life, however, is not one of these insurers, saying that even though they have certain guarantees to policyholders in terms of the level of increases they receive each year, they do not intend to reduce their equity holdings.
Many industry commentators have questioned the mutual life office's decision not to cut back as any significant downfall could hit the company's solvency hard.
Standard Life appear defiant with their managing director of marketing saying "there is no change in our strategy to hold the highest amount of equities consistent with prudential management. The impact of the guarantees does not mean we have to sell equities".
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